Several friends have forwarded a message suggesting I not pump gasoline April 15. They feel if enough people avoid buying gas on a single day gas prices will naturally fall. It’s a clever idea, but it has a few flaws. First, April 15 is a Sunday. I never buy gas (or anything else if I can help it) on Sunday. So my failure to buy gas this particular Sunday isn’t going to make anyone sit up and notice. Second, if everyone who would have bought gas April 15 simply buys it a day earlier or a day later, the only result is service station employees will have one really boring work day. Since prices are largely a result of supply and demand, you can only lower the price by increasing supply or decreasing demand. I can’t do much about the former, but I can certainly work at driving less and walking more. Who’s with me?
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