“The world is increasingly designed to depress us. Happiness
isn’t good for the economy. If we were happy with what we had, why would we
need more? How do you sell an anti-ageing moisturizer? You make someone worry
about ageing. How do you get people to vote for a political party? You make
them worry about immigration. How do you get them to buy insurance? By making
them worry about everything. How do you get them to have plastic surgery? By
highlighting their physical flaws. How do you get them to watch a TV show? By
making them worry about missing out. How do you get them to buy a new
smartphone? By making them feel like they are being left behind. To be calm
becomes a kind of revolutionary act. To be happy with your own non-upgraded
existence. To be comfortable with our messy, human selves, would not be good
for business.” – Matt Haig, Reasons to Stay Alive
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